Colorado Department of Public Health and Environment News Release

FOR IMMEDIATE RELEASE

Tuesday, Nov. 18, 2008

CONTACT
Karen Phelan
Interim Media Director
State Tobacco, Education & Prevention Partnership
303-692-2704

Great American Smokeout and Colorado QuitLine Offer
Tobacco Users Steps Toward Healthier Lifestyle

DENVER - On Thursday, Nov. 20, thousands of Colorado smokers will participate in the 32nd Great American Smokeout and take steps toward a healthier lifestyle, by quitting smoking for the day, and possibly for the rest of their lives. The Colorado QuitLine is standing by to help people take the first step toward quitting.

According to research, the majority of Colorado smokers want to quit, and the Great American Smokeout raises awareness about effective ways to quit for good. The Colorado QuitLine offers a free supply of the patch and free advice from experienced coaches by calling 1-800-QUIT-NOW.

“People who use the Colorado QuitLine along with the patch are nine times more likely to quit successfully compared to those who quit on their own,” said Deb Montgomery Osborne, tobacco cessation director of the State Tobacco, Education & Prevention Partnership at the Colorado Department of Public Health and Environment. “The Great American Smokeout creates the community support to quit for the day, and the Colorado QuitLine provides the tools to quit for the long term.”

The American Cancer Society’s Great American Smokeout began in California in 1976 and encouraged nearly one million smokers to quit for the day. It went nationwide the following year and has been celebrated on the third Thursday of November every year since, spreading awareness of tobacco risks and promoting smoke-free communities.

Cigarette smoking is the leading cause of preventable deaths in the United States. About 4,300 Coloradans die every year from tobacco-related illnesses. Smoking leads to severe health problems, including cancer, heart disease and strokes. Additionally, research shows that secondhand smoke is a known cause of lung cancer, heart disease and chronic lung ailments, such as bronchitis and asthma.

When people quit smoking, their health begins to improve immediately. Studies indicate that within 20 minutes after quitting, a smoker’s heart rate and blood pressure drop. Within 12 hours, the carbon monoxide levels in their blood decrease to a normal level. As soon as two weeks, their circulation and lung functions have improved. Long-term health benefits of quitting include decreasing the risk of cancer, heart disease and strokes and increasing life span.

Those who want to quit or those who are thinking about quitting can seek help and support from the Colorado QuitLine, a free telephone coaching service for quitting tobacco that offers a free supply of the patch. To contact the QuitLine, call 1-800-QUIT-NOW (1-800-784-8669) or visit www.coquitline.org for Web-based cessation tools. The Colorado QuitLine is operated by National Jewish Health under contract to the State Tobacco Education & Prevention Partnership. QuitLine coaches are available Mondays through Fridays, 7 a.m. to 9 p.m., and Saturdays and Sundays, 8 a.m. to 4:30 p.m.

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